Org. number 823401302
Vodum is developing software aiming to solve the problem of adblocking. 25% of internet users actively use programs like this and hurts a considerable amount of websites’ income. Vodum is an incentive-based program, motivating the user to see advertisements once again. The idea is based on our hypothesis: people´s attitudes to online advertisements will change if they get to take part in the value chain, and earn their fair share.