Program for mcb tech .23
09.00-10.00 - Registration at Media City Bergen
10:00 - Welcome by host Chris Black
How to Control Your Attention and Choose Your Life
Nir Eyal, Expert in the intersection of psychology, technology, and business
Ever get the feeling you’re bombarded with too many pings, dings, and rings? You’re not alone. In an age of ever-increasing distraction, technological and otherwise, how can knowledge workers do their best work? Nir Eyal, bestselling author of "Hooked: How to Build Habit-Forming Products", wrote the book on the secret psychology of technology. However, in this talk, Nir provides the antidote to the current distraction crisis.
Nir shares the findings of his five years of research into how to master what he calls, "the skill of the century," the power to be "Indistractable." Nir's entertaining, research-backed talk, provides practical advice and memorable strategies for managing distraction in business and life.
How to unleash the potential of diversity and inclusion
Aron Kroon, award-winning leader, diversity and inclusion
Aaron will be discussing the significance of "walking the talk" in regards to diversity and inclusion. During his keynote address, he will share his personal story on how he transformed being different into his greatest leadership asset. Additionally, he will provide valuable insights on how to begin your own journey towards fostering diversity and inclusion in your work environment.
Experimenting with GenAI
Anders Grimstad, Head of Foresight and Emerging Interfaces, Schibsted Futures Lab
Get an insight into how Schibsted works with scenarios and experimentation in GenAI.
Project Origin: Truth, Trust & Technology
Bruce MacCormack, Principal Neural Transform
Anne Jacobsen Memorial Prize
Kjersti Løken Stavrum, Jury leader CEO Tinius Trust
12:00-13:00 - Lunch
AI: separating science from fiction
Pinar Heggernes, Professor and Deputy rector of University of Bergen
Era of Generative AI
Nina Schick, Advisor specialising in Generative AI
The power of following your passion
Björn Myreze, CEO and founder Myreze
14:14-14:45 - Break
The New Gravity of The Global Media Universe
Evan Shapiro, Media Universe Cartographer
Preparing For The Future of Tech
Marty Cagan, Silicon Valley Product Group
Mainly powered by a stream of advances in AI technologies, there are fundamental changes underway in how our products are able to meet the needs of our customers, in the shape of the product teams that create these products, and in how each person on the team performs their job. In such a rapidly changing environment, how can you improve your chances that your company can take advantage of the many new opportunities, and respond to the new threats, so that you can survive and thrive into the future?
16:00 - party time