Media tech and trends

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This day is dedicated to technology professionals and everyone interested in media tech.


7. June.

Time: 09:00 - 16:00


If you're a developer or designer and are interested in tech, this day is for you. With engaging keynotes and presentations, you'll have the opportunity to get an overview of the latest developments in technology in this fast-paced industry.

We have planned a program in collaboration with our members to keep you updated on the latest cutting-edge technologies. The program covers diverse themes, including design, UX, emerging technology trends, generative AI, security, TV tech, dev-tech, and more. Attending this event will give you valuable insights, knowledge, and practical tips that will help you stay at the forefront of your field. Take advantage of this chance to learn from experts and network with peers in the industry. Whether you're a seasoned professional or just starting in your career within media tech, we hope to see you there.


08:30-09:00 - Registration and coffee 
09:00-09:30 - Opening in the Atrium 

A Blueprint for News Products: Designing and Building Story Formats at The New York Times

Dalit Shalom, Design Lead at The New York Times

Step behind the scenes of the newsroom and learn about how visionary designers, engineers, product managers, data scientists, reporters and others unite to build the news products used by millions each day. Learn about how intuitive interfaces and urgent narratives come to life, engage users, foster trust, and leave a lasting impression. Hear more about the processes that honor the art of close collaboration and its ability to transform the way we engage with the news that shapes our world and that keeps readers informed, educated and updated with the most important stories of the day.

09:30-10:00 - Registration 
10:00-12:00 - Welcome by host Mark Macdonald ​in Atlantis


Jack Sweeney, developer 


This is how TV 2 is building a tech venture in Bergen

Olav Sandnes, TV 2


AI is more than generative AI

André Torsvik, Vice President Product Marketing, Vizrt Group
Frans Olsthoorn, CEO, Scriptix
Sohail Ahmed Khan,  PhD candidate, MediaFutures and University of Bergen
Tormod Engelsen, Key Account Manager, Mjoll


Creating New Worlds for Live Broadcast Production with AI

Chris Black, Vizrt Group
Vizrt has been at the forefront of AI and machine learning advancements in live broadcast production for over six years. In this presentation, we delve into the seamless integration of AI, ML, and DL into the daily live production workflow. Discover how these technologies elevate content creation, captivate viewers with engaging new experiences, and provide added value for content producers—all while enabling simplicity for the broadcaster.


Generative AI, Neural Rendering, and The Future of Professional Broadcast

Guillaume Polaillon, NVIDIA


The future of broadcast graphics

Bernt Johannessen, Epic 


Futureproof your business for digital reality and the future of AI

Niamh Faller, CEO and Founder, Druid Learning


Adding subtitling of short form video to your workspace

Maarten Verwaest, Founder and CEO, Limecraft
The explosion of video-on-demand services and short form video in particular imposes a few challenges for creators. Subtitles are mandatory for different reasons, but the cost and the turn around time of conventional subtitling are prohibitive. Limecraft has a long standing track record in using AI for automating subtitling and localisation. However, to make it work, it had to be seamlessly embedded in the workspace. In this pitch, Limecraft will explain in detail how they made it work for SVT and for the VRT.


12:00-13:00 - Lunch

13:00-14:15 - Presentations in Atlantis

Understanding the user with the help of behavioural insights

Niklas Laninge, Nordic Behaviour Group
In his talk he will address companies’ fondness of focusing on technological solutions rather than getting to the core of why there users aren’t acting the way they should. Niklas will share a model, an antidote, to such behaviour and will finish of with an example of applied behavioural science. You will leave the talk with a fresh perspective on problem solving.


Storytelling for Impact: The Key to Product Management Success

Rotem Rise-Dotan, Product Storytelling
In this engaging presentation, attendees will learn the often-overlooked soft skill of storytelling and its impact on effective communication for product managers. Through compelling case studies and practical tips, product managers will discover how to harness the power of storytelling to build stronger relationships with stakeholders and drive product success.


How to thrive in this new era of AI with trust and confidence

Martijn Wiertz, IBM AI Governance
ChatGPT has reignited the discussion on both the benefits and risks of AI. Come to this session to learn more about the new class of models that is powering this new wave of AI and about lessons learned on how to mitigate trust issues related to AI.


Short stories told by an artificial intelligence

Olcay Buyan, Founder and Managing Director, Television.AI
News coverage of recent events often requires the efficient production of news clips. A news clip is a short video item usually airing as part of a longer News show on traditional linear Television or OTT (Over-The-Top) platforms. Relevant video segments are editing into a short clip, acompanied by a voice-over reading out loud the news story. Even though this format often has a short duration of 30-60 seconds, the effort behind it is not to be underestimated. The raw footage needs to be reviewed, the news story needs to be recorded as a voice-over, and everything has to be edited to fit the storyline. How can AI support the production of these news clips?

Engage your readers with audio articles

Dr. Andrey Esaulov, CEO, BotTalk
BotTalk is a SaaS text-to-speech platform that enables publishers to create an audio version of their articles using an AI voice. This creates another distribution channel and revenue stream and significantly increases reader engagement. In addition, BotTalk allows any company to create its own voice using voice cloning technology. The custom voice promotes branding, user trust, and emotional connection to the company.


14:15-14:45 - Break

14:45-16:00 - Presentations in Atlantis

FotoVerifier: Strengthening Fact-checking Workflows with Tailor-made Image Verification Algorithms

Duc-Tien Dang-Nguyen, NORDIS/MediaFutures
The NORDIS project aims to provide fact-checkers with easy-to-use image verification tools through tailor-made algorithms and stand-alone prototypes. FotoVerifier, one of the tools developed, is an online platform that supports multiple image verification algorithms,
enabling users to identify the source of an image and debunk forgery. The platform is easy to use, with comprehensive tutorials and guidelines for users, and can be integrated into existing fact-checking workflows. Additionally, the NORDIS project emphasizes the importance of journalistic ethics and values and the need for transparency in the fact-checking process. FotoVerifier's open-source code is available on Github, allowing for collaboration within the fact-checking community. Join us to learn more about how FotoVerifier can enhance your fact-checking process.


Media in the Crosshairs: Understanding Advanced Threats and Ensuring Security

Kai Johansen, Crayon


Reader revenues at the Guardian: Some lessons learned

Jesse Wilkins, The Guardian

15:45 - End of day






Jack Sweeney

American programmer and entrepreneur.  
In 2022, Jack became known for creating Twitter bots to track the private jets of prominent individuals, most notably Elon Musk, through the ElonJet account. He established a company called "Ground Control" that monitors the flight activity of other billionaires and celebrities. Prompted by the Russian invasion of Ukraine, he began tweeting the locations of approximately 30 private jets belonging to Russian oligarchs.

Dalit Shalom

Design Lead, New York Times. 
Dalit guides the creation of new formats, elements and features that advance storytelling. Her work lives at the heart of editorial, research, ideation, and prototyping, and she believes in design as a vehicle for helping people understand and navigate complexities. In her current role, she focuses on Trust and Credibility, interfacing with multiple desks and teams across the newsroom, and working closely with the masthead partners to define key moments that help clarify The Times’ journalism to readers. 


Niklas Laninge

Psychologist, author and entrepreneur
Laninge is the founder and CEO of Nordic Behaviour Group, a company dedicated to helping organizations achieve large-scale behavioral change. For the past decade, he has helped large organizations such as Schibsted and the Swedish Department of Pension startups and provided the UN with insights into more behavior-informed policy.


Agnes Stenbom

Head of IN/LAB
Stenbom is the Head of IN/LAB – a new experimental effort by Schibsted and the Tinius Trust exploring how emerging technologies can make journalism more inclusive. She is also an industrial PhD candidate at KTH Royal Institute of Technology, where her research centers around hybrid processes combining artificial intelligence (AI) and human competences for newswork. Before founding IN/LAB, she led Schibsted Group's work on Responsible AI. Stenbom is the co-founder of the industry network Nordic AI Journalism.


Olav Sandnes

Editor-in-chief and CEO of TV 2
Sandnes was previously the CEO of Egmont Publishing. He holds a number of board positions, including in the Norwegian Editors' Association and in the Norwegian Press Association. Sandnes holds an MBA from IESE Business School, University of Navarra, and a Bachelor of Economics from Copenhagen Business School. He also holds the International Baccalaureate, United World College of the Atlantic.


Kai Johansen

Manager, Professional Security Services, Crayon

Kai is a skilled expert with 25 years of experience in developing and building large-scale data networks, including internet service providers and telecommunications, information security, and incident management. With a strong background in cybersecurity, he has dedicated the last 10 years of his career to working with media security at NRK. Today, Kai is part of Crayon, where he utilizes his considerable expertise in cybersecurity to build and lead a department specializing in IT security, including the prevention and response to cyber incidents.

Duc-Tien Dang-Nguyen 

Associate professor, University of Bergen

Dang-Nguyen is an associate professor of computer science at the Department of Information Science and Media Studies, University of Bergen. His main area of expertise is on multimedia forensics, lifelogging, multimedia retrieval, and computer vision. He is a member of MediaFutures WP3 - Media Content Analysis and Production in Journalism and The Nordic Observatory for Digital Media and Information Disorder (NORDIS). He is the author and co-author of more than 150 peer-reviewed and widely cited research papers. 



Rotem Rise-Dotan

Founder & Coach
Rotem is a seasoned executive with over 15 years of experience in product management and storytelling. Rotem's unique ability to weave compelling stories into his work has been a key factor in his success. He is now focused on sharing his expertise with others through his academy of storytelling for product managers, where he is helping to shape the next generation of product leaders. With his passion for teaching and wealth of experience, Rotem is a valuable mentor and thought leader in the product management community.

Guillaume Polaillon

Broadcast Industry Product Manager, NVIDIA
Guillaume Polaillon leads product management for Professional Broadcast at NVIDIA. With over 20 years of experience in technology and innovation, Guillaume works with developers, inventors, and engineers to transform their vision into groundbreaking solutions for their customers. Guillaume’s expertise lies in GPU acceleration for advanced graphics, compute, and artificial intelligence, as well as accelerating the transition to IP-based broadcast for live production. 


Chris Black

Head of Global Brand and Communications, Vizrt Group
Chris Black’s career in the media industry has spanned more than 25 years, specializing in communications, virtual graphics productions, live productions, mapping systems, and active as an art director and director/technical director for television stations across the United States. Today, Chris is the Global Head of Brand and Communications for Vizrt Group and leads a team of talented creatives who help explain and visualize the world of software defined visual storytelling.

Olcay Buyan

CEO, Television.AI
Olcay Buyan is the Founder and Managing Director at Television.AI. He has been working in the international media industry for about 15 years. During this time, he has worked for companies such as Axel Springer, FUNKE Mediengruppe and ERICSSON in Europe and North America in the capacity of developer, product and portfolio manager, and has been responsible for projects in the areas of Content Discovery, Metadata and Production Processes. His work has been recognized in the past by companies such as Facebook, Axel Springer, WikiData, Microsoft and Volkswagen.

Maarten Verwaest

CEO, Limecraft
Maarten is founder and CEO of Limecraft. Limecraft helps media professionals improve collaboration, to eradicate manual work and to spend more time on creative story telling. Prior to incorporating Limecraft, in his capacity as a programme manager for the R&D department of VRT, he was involved in the introduction of several innovative technologies.


Frans Olsthoorn 

CEO, Scriptix
Frans Olsthoorn is and raised in The Hague Netherlands, he studied History before working in various roles related to speech recognition in the past 10 years. Late 2019 Frans founded Scriptix with the mission to make the spoken word accessible to everybody regardless of language, dialect or context. To that end, Scriptix develops custom speech recognition models that are exposed through an easy-to-integrate API platform and user friendly UI’s.


Bernt Johannessen 

Business Director, Broadcast & Live Events, Epic Games
Bernt is an experienced leader with experience in the computer software and media industries, Bernt came to Epic after 18 years at Vizrt specializing in broadcast graphics solutions for live media. Bringing a solid understanding of the needs of professional live media content creators to every project, he has supported top-tier broadcasters on all
continents, helping them to achieve their creative visions and create engaging content.



Martijn Wiertz

Technical Sales Lead EMEA, IBM AI Governance
Martijn combines his technical, analytical and industry knowledge to help clients understand and validate the unique value that the solution can bring to help them enact responsible AI. He has 25 years of experience in the field of advanced analytics, experiencing all major developments in the evolution of the industry first hand. Prior to his current role, Martijn was the global technical sales lead for IBM’s solution to combat financial crimes and he was Director, Enterprise Solutions at SPSS Inc.



Jesse Wilkins

Senior Growth Manager, The Guardian
Jesse has spent the last eight years in the donations/subscription space, thinking about how to convert readers of the Guardian, which has a free and open model of journalism with no website paywall. He was part of a small team that launched the Guardian’s Contributions product in 2016 and played a key part in reaching 1m acts of financial support, helping to pivot the organisation towards a reader funded model. 


Mark Macdonald

Customer Success Manager, everviz
Mark is head of customer success at everviz that makes a data visualization tool with the same name. He was previously a Staff Reporter at Kamloops This Week newspaper where he covered the health and education beats. Mark holds a Bachelor of Journalism from Thompson Rivers University. Previously, Mark worked at Vizrt training and certifying customers and as a translator in the Norwegian to English language combination.


Atlantis, MCB Auditorium

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