Program

Published 24.10.2018
All sessions during the MCB Future Week will be listed here.

There will be parallel sessions all over Media City Bergen during MCB Future Week (June 11-14). Most sessions are free and open to everyone, but some will require registration. To attend the mcb tech conference on Thursday June 13 or the Product Discovery workshop in the Media Lab on Friday June 14 you will need to buy tickets. 

Please not that the program is subject to change and will be updated continuously in the next few weeks.

TUESDAY JUNE 11 


MCB RESTAURANT
(Ground Floor)


08.30-10.00: Property meets Media Tech

By Proptech Innovation. Talks will be given in norwegian. 


Time TBD: A brief history of computer art

The stunning imagery and beautiful code aims to inspire the audience to discover the rich world of computer art.
By Anders Norås, CTO Itera. Talk will be given in english.


UNIVERSITY OF BERGEN
(Tower 1, 2nd floor)

Topic: Automating Media Content Production


10.00-10.45: News Angler – Discovering unexpected connections in the news 

How do we apply semantic technologies to publish news in different angles? 
By Andreas L. Opdahl, professor in information Science, University of Bergen and project leader of News Angler. Seminar will be given in english.
Read More


11.00-11.45: Better Video Workflows via Real-Time Collaboration and AI Techniques in Television and New Media

How can we improve video workflows through AI techniques and real time collaboration?
By Frode Guribye, Professor in Information Science, University of Bergen and project leader of the Video Workflows project. Seminar will be given in english.
Read More


13.00-15.00: UiB Student Demo 2019

Five new Prototypes by BA in New Media students at UiB in MCB in collaboration with BT, Vimond, TV2, M’Labs and Future Solutions. UiB students present their final bachelor’s projects about new media technologies for publishing and advertising. Demo will be given in english. Read More


MCB ATRIUM (Stage)
(Ground floor)


11.00-11.30: Kickoff - Disrupt your Startup

Join us to disrupt your startup! Find and get challenged on your next pivot! Talks will be given in English. By NCE Finance Innovation, NCE Media, VIS



MCB MEDIA LAB
(Tower 3, 9th floor)


09.00-11.00: The Mobile Storytelling

How do we tell stories specifically for mobile devices, including long pieces and investigative reports? Learn how to present the story that make reading long pieces easier on mobile devices. Seminar will be given in english.

By Dr. Mario Garcia, CEO/Founder of Garcia Media, and Senior Adviser for News Design/Adjunct Professor at Columbia University Graduate School of Journalism. More info and registration


WEDNESDAY JUNE 12 

UNIVERSITY OF BERGEN 
(Tower 1, 2nd floor)

Topic: Technologies of the Self in the Digital Media Age


10.00-10.30: From personal data to human ledger

How to have a search engine for your personal experience?
By Duc Tien Dang Nguyen, Associate Professor at the Department of Information Science and Media Studies in Media City Bergen, University of Bergen. Seminar will be given in english.
Read More



10.45-11.15: BioMedia - The Important Role of Multimedia Research for Healthcare

Future research directions in the intersection of computer science and medicine to improve the healthcare system. By Michael Riegler, Senior Researcher at SimulaMet. Seminar will be given in english. Read More 


11.30-12.00: The Virtual Reality Hype and Promises: Past, Present, and Future

What is the future of VR and AR as a technology for enjoyment, education, and behavior change?
By Eivind Flobak, PhD student in Human-Computer Interaction at the University of Bergen.
​ Seminar will be given in english. Read More


13.15-14.45: Elections, Privacy Data, and Violations of Law – The Severe Democratic Challenge

Cambridge Analytica (CA) secretly collected 87 million Facebook user’s data. David Carroll legally challenged CA to recapture his voter profile. The parent company of CA, SCL Elections, was fined. On challenges for democracy and the 2016 US Presidential Elections, Brexit, and the Cambridge Analytica / Facebook Scandal.

With David Carroll, Associate Professor, The New School. Discussion panel: Torgeir Waterhouse, Director of Internet and the New Media, ICT Norway; Astrid Gynnild, Professor of Journalism, University of Bergen; Jørn Øyrehagen Sunde Professor of Law, University of Bergen. Moderator: Per Christian Magnus, Head of Centre for Investigative Journalism, University of Bergen at Media City Bergen. Seminar will be given in english. Read More


MCB ATRIUM (Media Bar)
(Ground floor)


11.30-11.45:4.294.967.295 - A number, three accidents and a looming catastrophe

At first glance, 4,294,967,295 seems like a pretty large, yet innocent number. Easy mistake to make. Anders talks about the trouble this figure has created, and why it will cause the end of the world in 2038.
By Anders Norås, CTO Itera


13.00-13.30: Meteorologist gone tech; Discussion, meet the experts

Debate with Scott Bremer, Diana Wildschut, Joachim Reuder, Kristine Flacke Haualand (all UiB) and Ingrid Støver Jensen (YR/NRK). More info


14.00-15.00: Russia's secret war against the West

Cyber attacks, data espionage, propaganda and fake news. Russia has started a secret war against the West. It does not resemble other wars, and is done in ways we couldn't imagine a few years ago. Also against Norway. What does Putin really want and what can we do to protect ourselves from the "hybrid threat" from the east? By Øystein Bogen, TV 2. Talk will be given in norwegian. Read more


MCB ATRIUM (Stage)
(Ground Floor)


10.00-10.15: 12 buzzwords in 12 minutes

What are design systems? How about dark data? Get to know the basics of a good handful of buzzwords in record time as Anders takes you on a tour de force trough 12 selected by his audience. By Anders Norås, CTO, Itera. Talk will be given in english. 


12.30-13.00: Meteorologist gone tech; Meteorological crowdsourcing

How can the power of crowds help improve tomorrow's weather reports?
By Scott Bremer (UiB), Diana Wildschut (UiB) and Ingrid Støver Jensen (YR/NRK) 
More info


MCB MEDIA LAB
(Tower 3, 9th floor)


16.00-19.00: Meteorologist gone tech; Workshop: Build your own weather sensor and bring it home

Sign up for our "The Future of Weather Forecasts"-track today, where you will build and take home your very own weather station – for free. Max 40 seats. By Scott Bremer (UiB), Diana Wildschut (UiB). Talks will be given in English, and registration is required. More info and registration

VENUE/TIME TBD:

E-sports; Talks and debate: How does the traditional sports world adapt to its digital and much younger sibling - the e-sport? 


E-sports; Live matchup. Have a go against the pro's.

The AI Impact on Media: Talks, discussions, demos and presentations.


THURSDAY JUNE 13 


MCB AUDITORIUM (Atlantis)
(Lower level, entrance from Atrium)


08.00-16.00: mcb tech .19 (Tickets required)

A joint initiative between NCE Finance Innovation and NCE Media, mcb tech .19 is the future-focused conference for C-Level executives from all businesses. Once again we present a stellar lineup: Marty Cagan, David Carroll, Professor Lucy Kueng, Yves Bergquist, Shivvy Jervis, Eirik Solheim, Håkon Pettersen and Tom Osnes Svellingen. Get your ticket here


MCB MEDIA LAB
(Tower 3, 9th floor)

16.00-19.00mcb tech social event. 

Open to mcb tech .19 conference pass holders.



FRIDAY JUNE 14 


MCB ATRIUM (Stage)
(Ground Floor)


12.45-13.00: VR and Industry: This time it's for real

Nagelld highlights how relevant content combined with new presentation technologies are transforming industries to be more sustainable. By Helge Bjordal, CEO, Nagelld. Talk will be given in english. 

MCB RESTAURANT
(Ground Floor)


Time TBD: The algorithm driven news room
By NRK, TV 2, BT


MCB MEDIA LAB
(Tower 3, 9th floor)


09.00-16.00Product Discovery Workshop with Marty Cagan (SOLD OUT)

This is a special 1-day training workshop specifically designed for product leaders, product managers and product owners from technology-powered product companies that want to dive very deep into the product role and learn the leading edge product discovery practices from the very best technology-enabled product companies in the world. This talk will be given in English. 

By Marty Cagan, Founder of Silicon Valley Product Group.  


MCB ATRIUM (Media Bar)
(Ground floor)


13.00-14.00: Live podcast: Kjersti Løken Stavrum and guests

The popular podcast Tinius Talks from the Tinius Trust, with CEO Kjersti Løken Stavrum and prominent guests, will be recorded live from the Media Bar at the last day of Future Week. Watch live, ask your own questions and gain new insight.


15.00-16.00: Live podcast: Eli Kari Gjengedal and Ingeborg Myhre

Eli Kari and Ingeborg are excited about the future and how they will relate to all the new technology. Could it become too exciting for grown-up ladies?


Mediability Track
(Tower 2, 10th floor)

11.00-13.00: Seminar: NDI - Cost-effective Video-over-IP

Looking to learn more about NDI, how to use this in your video production, about compatible equipment and more? This talk will be given in English, and registration is required. Sign up for the seminar here 


IBM
(Tower 3, 3rd floor)


09.00-13.00: Workshop on automated voice interfaces and AI with Watson 
Get hands on with IBM experts, using Watson AI libraries to create a digital voice interface to any content/service/operation/data, across industries. Companies can bring their projects, and learn how to create a functional prototype during this half day workshop.

Talk will be given in English, and registration is required. Sign up for the workshop here